Mobile Marketing (3/4). Social Media Mobile. Branding & Involvement “pur“.

Werber this time, looks to local services.

Social Media Mobile
The fusion of the technical capabilities of a smartphone (GPS also), location-based services / Location Based Services (LBS ) and Social Media, revealed an effective advertising channel. From konsumentenpsychologischer view.

Local Services. Location-based networks.
There are already services with a mix of friends network, Recommendation Portal and spatial data entry with real character.

* Users can tell their friends, where they are and leave tips on the places or write reviews.

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